Why HEKS’NKAAS®
chose Artica.
Brand creation for informal get-togethers? Nowadays, you’ll find very few brands for that, but we do know this one inside out! To begin with, HEKS'NKAAS® was the new find at our client Zuivelhoeve, and even back then we were helping give the brand legs as the cheesy dip for snacks during drinks. Now it’s more than ten years later and there’s been packaging designs, content creation, online activations, new forms of packaging introduced, a website, and household fairs. The brand became independent, won awards, launched the international variant ‘Miss Magic’, was taken over by Signature Foods... and we were there the whole time. And we’re far from finished with it!
Household fairs
In this joint promotion with Haust, we made sure there was always a prize for everyone. The audience just didn’t go crazy from all the craziness!
Copy
Copy text with a touch of magic? With our creativity from the Netherlands, we know what to do. Ads, packaging, web texts, flyers, and always in the same recognisable tone-of-voice. And not only in Dutch. We’ve also enchanted our clients by coming up with names such as ‘Miss Magic’ for England and ‘HEX'N®’ for our eastern neighbours.
Social media
We can also make it sparkle online! The content is devoted to those cosy get-togethers with drinks and snacks… and we make your mouth water with tasty photos, bite-sized recipe reels, and not-to-be-missed green visuals. In the first four months, we already have a reach of more than 3.5 million. Yummy!
POS material
And right on through to the point-of-sale. HEKS'NKAAS® wants to be seen everywhere as the best dip to have with drinks and snacks, which we do with wobblers, leaflets, table stands, bus shelters and flyers. In more than ten years of working together, quite a bit has been made, printed… and dipped!
